Salivation…
11th July 2008
This post was inspired by a final sentence over at You Need a Budget. Jesse said,
“A guy gets bright-eyed with the prospect of spending $500 on a “modest” gas grill (the one that really caught my eye yesterday was over $900 though - yeah right!). Does the same guy get excited about throwing $500 toward unsecured debt? Or stashing $300 in his emergency fund?”

I think this point deserves some more development - it certainly caught my attention and made me sit up a bit. Why is it that we’re so mesmerized by purchasing new items, but when it comes to paying for our old debts, we don’t get so excited? Is the value more when we buy new items? No. $500 on a new grill or $500 toward old credit card debt is the same amount of money, and our market economy has decided that they are worth the same amount.
So why are we so excited about buying the latest new item at Best Buy or those perfect pants at the mall, but we’re not as intense about pay off of debt? Why, psychologically does it feel better to purchase these new items than it does to pay off the same amount of debt?
I think the key to this point is that you don’t have the “just new” feeling when you pay off debt. You don’t get to open up a package. How do you stay intense about paying off debt when it seems to take forever to pay it off? How do you reward yourself about your accomplishments in debt payoff when you’re not able to spend money on rewards? You don’t receive anything from the debt payoff except for the satisfaction of knowing you’re going to come out ahead.
So how do you stay “intense” about paying off your debts without purchasing new, shiny items?
Photo credit: Tracy O
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